Candles A Big Winner During the Pandemic (September 2020)
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Kathy LaVanier, President of the National Candle Association and CEO at Renegade Candles, discusses why demand for candles has increased during the COVID-19 outbreak. She points out reasons why consumers are turning to candles as a source of comfort amid lockdowns. LaVanier also talks about scents that help ease stress and whether or not birthday cake candles are a casualty of the pandemic.